Despite only being in the prototype phase, Andrew Goodrum and Queenie Davis confidently stood on the "Shark Tank" carpet, asking for $100,000 in exchange for 30% of their company. That investment valued Boot Illusions at over $300k. The Sharks liked Goodrum and Davis. Barbara Corcoran, the only heel-wearing investor, vouched for the product's ingenuity.

However, Robert Herjavec went out first, but not because Goodrum and Davis had a terrible idea. The cybersecurity CEO didn't think he could add value to the shoe business. Mark Cuban had similar sentiments. Tech was his specialty, not women's footwear. Although Kevin O'Leary wasn't in the woman's fashion industry either, he was more concerned about the numbers. Boot Illusion's lack of profits caused him to go out.

Daymond John, the founder of the clothing brand FUBU, was the fashion expert on the panel and a perfect match for Goodrum and Davis. Luckily, he was interested but only in licensing the shoe cover application to other footwear manufacturers. John offered the entrepreneurs $100k for 75% of the Boot Illusion technology. However, Goodrum and Davis had what Corcoran looks for in a person before investing. The Shark might have been a real estate mogul, but she wanted in on the footwear company. Corcoran offered $100k for 55%, which the entrepreneurs accepted.