The key to mastering dramatic makeup is a lot like the key to mastering life: It's all about balance. According to Goop, when it comes to a big night out look, you should pick one feature to be the focus so it's not too overwhelming. Makeup artist to the stars Benjamin Puckey advises, "If you do a bold eye look, choose a nude lip color that doesn't wash out your complexion" (via Byrdie). By the same token, if you're dying to try a bold new lip color, Puckey recommends keeping your eye makeup more neutral too.  

Whichever feature you choose to be the focus of your look should get the full-on dramatic treatment, however. That doesn't mean that you should go all-out with a bold lip sans mascara or a vibrant eyeshadow look with bare lips and no color on your cheeks. Pair your elaborate eye makeup look with a neutral, glossy lip. 

When you're wearing a bright lip color, be sure to still sport eyeliner and lashes; just stick to neutrals for your eyeshadow. While balance should always be the first order of business when it comes to creating your coolest going-out look, there are a few other tips that can help you to achieve that perfect dramatic effect you're aiming for, too.